The Reputation Economy
published 2015
How to Optimize Your Digital Footprint in a World Where Your Reputation Is Your Most Valuable Asset
The Reputation Economy is a non-fiction book by Michael Fertik and David C. Thompson, published by Crown Business on January 20, 2015. It reached #7 on the New York Times Best Sellers list. The book explains how online reputation affects everyday life, from whether a bank will lend you money to whether a landlord will accept you, and how companies use algorithms to make reputation decisions about you.
Authors: Michael Fertik and David C. Thompson
Publisher: Crown Business
Published: January 20, 2015
Hardcover ISBN: 978-0385347594
Read: Penguin Random House
About: Michael Fertik
"As the founder of Reputation.com, Michael Fertik is already a visionary entrepreneur. With the Reputation Economy, he has crystallized that vision, not only mapping a world where reputation is more important than ever, but giving us the tools to build authentic digital reputations and be the architects of our own digital futures."
— Arianna Huffington, chair, president, and editor-in-chief of the Huffington Post Media Group —
"While many people are vaguely aware of this fact, few have thought about it as deeply as Michael Fertik has."
— Reid Hoffman, co-founder and chairman of LinkedIn —
"How do you become 'reputation rich' in a world where reputation is more valuable than money or power? Ask Michael Fertik…or read this book. This is a detailed glimpse of your future. Ignore it at your peril."
— Tim Ferriss, author of The 4-Hour Workweek —
"Not only is Fertik the world's leading authority on our new reputation economy, but he's invested his considerable intellect in writing the definitive study of this economy."
— Andrew Keen, author of Digital Vertigo and Cult of the Amateur —